Knowledge Center

Name Consulting

 
Araavia -

A startup company trying to establish its name in the increasing natural cosmetics market.


Artheon - The client, a financial services firm provides complete strategic assistance to early & mid stage companies, and help them grow from small and medium to large enterprises. The venture wanted to establish a clear differentiation in this area of funding.
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Brand Strategy

 
Abs - Abs is one of the biggest clubs in Pune having world class gym and spa. The client needed to establish its brand in the ever increasing fitness market. Pricing & flexibilty of timings is very crucial in this business.

Electromech - ElectroMech Engineers is one of the leading manufacturers of Cranes, Hoists and Material Handling Equipment in India. The B2B market was focused on products more rather than providing solutions which is never beneficial in the long run.
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Corporate Identity Design

 
Talentpool - Recruitment involves a variety of people doing a large number of activities wherein managers, recruiters, interviewers and requisitioners have to shortlist, schedule interviews, assess and make decisions about a large number of candidates in a short time. The challenge was to making an impact in the ever-growing human resource recruitment market.

Miltech - A nondescript plastic moulding company approached us to take the global leap through branding. Miltech specializes in made-to-order products in injection moulding and mould-making. In short, it’s a ‘Me - Too’ company evolving as a global player.
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Marketing Communication Design

 
Goliath Solutions - Goliath is a technology based start up in USA focusing on RFID based products and solutions for tracking in-store branding. Our associate in USA, IRIS World Group got this project and directed it to us. The client wanted bold messaging with an educative tone on the site. Being a new technology, it needed lots of illustrations.

Precious - A company specialising in making plastic injection moulds, wanted to differentiate their offerings in the Frankfurt fair called 'Mouldtech". They wanted to get a focused message in their brochures. We helped them position themselves as "mould makers for beautycare, healthcare and personal care products.  Check out the difference...what it takes to sell 'precision to Germans".
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